The Employee Experience Roundup – October 2, 2017

October 2, 2017by Shona LepisThe EX Roundup

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Welcome to our weekly roundup of articles and resources, guidance and inspiration for those who have a role and responsibility in shaping the employee experience. We include a variety of sources and topics ranging from Employer Branding, Content, Employee Communications & Campaigns, Recruitment Marketing, and workplace culture.

This week’s Employee Experience Roundup includes tips from Harvard Business Review on “5 Ways to Help Employees Keep Up with Digital Transformation” and learn how “HR Hackathons Improve The Candidate And Employee Experience” plus more.

  • Satya Nadella: The C In CEO Stands For Culture — Fast Company @FastCompany, @satyanadella
    “In this excerpt from Hit Refresh: The Quest to Rediscover Microsoft’s Soul and Imagine a Better Future for Everyone, Satya Nadella frankly assesses the culture he inherited when he took over in February 2014, how he set out to fix it, and explores his own mistakes along the way.”

  • 5 Ways to Help Employees Keep Up with Digital Transformation — Harvard Business Review @HarvardBiz, By Deb Henretta and Chopra-McGowan
    “Digital transformation is not just about technology. The way a company communicates with its employees, organizes them, and reskills them will play a fundamental role in its ability to take advantage of the new paradigm of the consumer products landscape.”

  • The Future Of Work: HR Hackathons Improve The Candidate And Employee Experience — Forbes @forbes, By Jeanne Meister @jcmeister
    “The rate and pace of digital transformation is impacting all business functions. HR is at the center of this as digital disruption and is inventing new ways to recruit and engage talent.”

  • Your Friday Wake-Up Call: Ikea Hops To It, Uber’s Altruism —Ad Age @adage
    “Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital-related news. What people are talking about today: It’s always been the worst part of the Ikea experience, and now do-it-yourself assembly could be a thing of the past. The Swedish home goods giant is buying TaskRabbit, which matches people who need odd jobs done with freelancers who can do them, reports The Wall Street Journal.”

  • How to Motivate Employees to Go Beyond Their Jobs — Harvard Business Review @HarvardBiz, By Mark C. Bolino and Anthony C. Klotz
    “Every day, employees make decisions about whether they are willing to go the extra mile in ways that contribute to their organization’s success. These are important decisions because research shows that when employees are willing to go beyond their formal roles by helping out co-workers, volunteering to take on special assignments, introducing new ideas and work practices, attending non-mandatory meetings, putting in extra hours to complete important projects, and so forth, their companies are more efficient and effective. As a result, a critical task for successful managers is to motivate their employees to engage in these extra-role behaviors, which researchers refer to as “citizenship behaviors.”

  • EX Marks the Spot: Why Employee Experience Impacts Customer Loyalty — CXM Employee Blog, By  Christian Brøndum
    “The systems, apps and businesses in our life have customer experience down to an art. Whether it’s paying with your watch, being sucked in for another Instagram checkup or ordering a 1-click Amazon order, it’s quick, seamless and often the experience itself is part of the pleasure. And then you get to work.”

  • Three New Employee Experience Requirements For The Digital Age — Digitalist Magazine @digitalistmag, By Carmen O’Shea @carmenoshea
    “Digitization—all the technologies, processes, tools, and practices that allow a business to adapt its business model and provide a seamless user experience to customers—is the current business buzzword. What’s often neglected when pundits discuss the digitization of customer experiences is the fact that the employee experience must also be considered in order to ensure that employees deliver the best possible experience to their customers. Customer and employee are simply different roles people have, often simultaneously, and so the employee experience should mirror and complement the customer experience. HR plays an important role in creating and guiding this employee experience throughout the life-cycle of an employee’s career.”

  • Lessons from Yelp’s Empirical Approach to Diversity — Harvard Business Review @HarvardBiz, By, Rachel Williams, Gauri Subramani, Michael Luca, and Geoff Donaker
    “Beginning in 2013, a handful of tech companies (including Yelp, where some of us work, Google, LinkedIn, and Facebook) began to research and release data on the diversity of their workforces. The numbers were grim. For instance, in 2014 only 10% of Yelp’s engineers were female. Seven percent of Yelp employees were Hispanic, and 4% were black. These figures were similar at other tech companies, most of which had fewer than 20% of their technical positions filled by women and had low representation of black and Hispanic employees. At Yelp and elsewhere, seeing these numbers was a wake-up call.”

Need help elevating your employee experience strategy to connect with employees? Let’s talk.

Shona Lepis

Shona is responsible for Vignette’s marketing practice, covering everything from agency brand aesthetics to positioning, managing the agency’s web and social presence, content marketing/blog, and supports business development’s needs. Shona began her career as a designer, managing a boutique design studio that specialized in hand-crafted brand identities for clients in both the US and Europe. She worked with clients to transform their vision into reality with creative solutions from brand identity to custom website design, digital marketing, and print collateral. Shona’s experiences as a creative influences her approach to marketing, using data-driven methodologies to deliver authentic brand experiences. Shona is an active member of the Portland design community and has served on the board as Communications Director of the Portland chapter of AIGA and a founding member of Branding Salon, a consortium of brand, design, development and marketing professionals.